WHY BERRY FARMS?
GROWTH IN POPULARITY
“Blueberries have become something consumers want 24/ 7, year-round.”
- Roland Fumasil, SeniorFruit and Vegetable Analyst at Rabobank
GLOBAL NEED FOR PRODUCTIONS
Worldwide, some 1,7 million tons of blueberries were produced last year and should reach 2 million tons in two years according to consultancy fresh4cast.com.
EMERGING MARKETS
“China’s per capita consumption of
blueberries is 3,7 grams per year, compared to 1,5 kilograms in the US, which means the Chinese market is full of potential and the Chinese are willing to pay.”
- Roland Fumasil, Senior Fruit and Vegetable Analyst at Rabobank
THE LAYSAN / BERRY FARM KEY BENEFITS
The blueberry world market has experienced significant growth in recent years, expanding from R8,8 billion in 2011 to R33,7 billion in 2016, translating into an annual average growth of more than 30 %. All indications are that the global market is still growing to meet the demand that is currently much higher than supply.
OUR INVESTMENT PROCESS
The Laysan investment process is governed by our Independent Investment Committee, making sure every opportunity is thoroughly vetted and evaluated, giving the potential investor the confidence to entrust his capital with us.
FARMING THAT WORKS
Our partners utilises water-wise methods and grows the resilient varietal of blueberry bushes under mesh tunnels to protect bushes from hail and adverse weather conditions.
THE RIGHT PARTNERSHIPS
Our Blueberry farming investment model features a combination of strong relationships with industry experts, service providers, wholesalers and other role players. We perform extensive due diligence, with partnerships bound by contracts and SLAs.
DISTRIBUTION CHANNELS
Our partners have access to existing route to markets through reputable fruit and citrus distributors and exporters.

IDENTIFIED RISK AND MITIGATION STRATEGIES
DROUGHT
Due diligence done on the farms in order to assess water quantity and quality. Farmers also use drip irrigation which is very efficient in water conservation.
HAIL
Blueberries are farmed under specially constructed hail nets.
RETURNS
We don’t make promises that you’ll get rich overnight, although we expect attractive projected average returns. Verified assumptions and applied sensitivity models are used, however there is always a risk involved that can’t be controlled or predicted.

YOUR INVESTMENT BENEFIT
12J VCC TAX BENEFIT
By acquiring shares in Laysan you immediately qualify for your 12J VCC income tax benefit, which means that your entire investment can be deducted from your taxable income.
RETURN ON INVESTMENT BENEFIT
Our investments are carefully vetted and guided to become high performing businesses, yielding above average returns.
BUSINESS BUILDING BENEFIT
Join in the adventure of business building by investing in a budding industry that is not only contributing to our national economy, but also securing your financial future.
SECURE FUTURE BENEFIT
Making sure you are invested in a future-ready financial asset is the best way to make sure your future is secured. Share in the benefit of a decision well made by investing with Laysan.


YOU EARN
YOU INVEST
BLUEBERRIES
LAYSAN
